Cultural Destinations
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Cultural Destinations
A cultural destination is a business or commercial corridor infused with the vibrancy of ethnic art, music, food, literature, dance to create a unique experience for the customer. Usually this destination emerges as a result of a partnership with a community development corporation, ethnic creative arts organizations and artists, cultural institutions, foundations and local government. The purpose of these cultural destinations is to help create economic wealth through leveraging the power of cultural assets within business enterprises where the business owner is now also a cultural entrepreneur. A cultural destination in a business space complements and is enhanced by the presence of other cultural institutions near by, such as ethnic museums, ethnic art galleries and community organizations. This is strategy to build wealth in low income diverse neighborhoods while celebrating their cultural assets.
